If you enjoy working with others, have a passion for business and possess excellent communication skills then you could just be in the right place to
So, you’re considering becoming an account manager?
Account management is a varied and beneficial career path that combines relationship-building, problem-solving and strategic thinking. Account managers can take home a salary of between 20-70K … with progression to account director offering upwards of 100K in some industries.
If you enjoy working with others, have a passion for business and possess excellent communication skills then you could just be in the right place to hear all about your perfect career! Let’s learn more about what it takes to become an account manager, what the role entails, where you could progress to and how your current skills might translate to this new position …
So – what exactly is account management?
An account manager is responsible for building and maintaining relationships with clients on behalf of a company. They serve as the main point of contact for clients, working to understand their needs and ensure that the company delivers on its promises and meets their expectations. They may also be required to connect with new customers and attract their business to the company.
Account managers play an important role in maintaining client satisfaction, fostering loyalty and promoting business growth through developing new relationships and opportunities.
Account management might be for you if …
But what does an account manager actually do on a daily basis?
The daily tasks of an account manager can be fluid and vary based on client needs, industry trends and company priorities. Here are some of the common tasks that account managers may engage in:
What should I consider doing if I’m thinking about getting into account management?
If you are thinking about a career as an account manager, here are some key steps to help you succeed:
Gain customer-facing experience: You may already have a wealth of experience working with various stakeholders, but any other opportunities to work or volunteer in client-facing positions will further your understanding of customer needs, building relationships and managing expectations.
Pursue professional development opportunities: Attend conferences, workshops or webinars related to account management, customer relationship management and business management. Although not necessary, you may also consider completing certificates and qualifications to demonstrate your knowledge in these areas.
Deepen your industry knowledge: Consider the type of industry you might choose to work in as an account manager and stay updated on industry trends, market dynamics, competitors and emerging technologies. This insight will help you provide key information and tailored solutions to your clients.
Develop interpersonal skills: Take advantage of on-the-job learning and additional training opportunities to improve your verbal and written communication abilities, active listening skills and empathy.
Build a professional network: Attend industry events and engage with other professionals to create valuable connections, potential job opportunities and access to industry insights and best practices.
Grow your sales and negotiation skills: Take courses or seek mentorship in order to develop skills in sales techniques, negotiation strategies and contract management. An understanding of sales process and the ability to identify opportunities for growth is important to the role of an account manager.
There can be many different routes into a career in account management, including transitioning in from related roles within other organisations. Staying proactive, seizing learning opportunities and being open to continuous skill development will put you in the best position to be successful on this journey.
What are the career development opportunities in account management?
There are lots of opportunities within account management for growth and advancement:
Specialism: There are a number of different areas in which account managers can specialise:
Account managers may also become experts within a particular field or industry.
Leadership and management: These opportunities could involve overseeing a team of account managers, providing guidance and wellbeing support, setting performance targets and driving the overall success of the department.
Senior positions: Senior account managers typically handle larger, more complex accounts and additional responsibilities such as mentoring junior staff, overseeing strategic account planning and shaping the overall account management strategy of the organisation.
Entrepreneurship and consulting: With experience, account managers can start their own consulting firms offering specialised services or expertise within an industry.
Why do teachers make great account managers?
The transferable skills gained through teaching can be valuable assets in the dynamic and fulfilling world of account management. If you thrive on building-relationships, problem solving and strategic thinking then consider becoming an account manager – this career could be a great match for you!